/* v18 brand strategy: readable shared type roles; brand comes before new customers. */
.strategy-intro{max-width:850px}.strategy-intro>.eyebrow{font-size:14px;color:#6c7b91;margin-bottom:18px}.strategy-intro h2{font-size:40px;line-height:1.35;font-weight:600;letter-spacing:-.025em}.strategy-intro>p:last-child{font-size:20px;line-height:1.9;color:#536277;margin-top:24px}.strategy-goal-phrase{display:inline-block}
.strategy-path{margin-top:36px;border:1px solid #dce3ed;border-radius:20px;background:#f3f6fa;overflow:hidden}.strategy-stages{list-style:none;display:grid;grid-template-columns:repeat(3,minmax(0,1fr))}.strategy-stages li{padding:32px 30px;position:relative;display:flex;flex-direction:column;min-width:0}.strategy-stages li+li{border-left:1px solid #dce3ed}.strategy-stages li+li:before{content:'→';position:absolute;left:-15px;top:78px;width:29px;height:29px;display:grid;place-items:center;color:#607699;background:#f3f6fa;font-size:20px}.strategy-stages .stage-role{font-size:14px;color:#68788e;margin-bottom:19px}.strategy-stages h3{font-size:28px;line-height:1.5;font-weight:600;color:var(--navy)}.strategy-stages li:nth-child(-n+2)>.stage-role{color:#927132}.strategy-stages li:nth-child(3) h3{color:#263e55}.strategy-stages li>p:not(.stage-role){font-size:18px;color:#536277;line-height:1.9;margin-top:19px}.strategy-stages .text-link{font-size:16px;line-height:1.8;margin-top:auto;padding-top:24px;align-self:flex-start}
.strategy-outcome{background:var(--navy);color:#fff;padding:28px 30px;display:flex;justify-content:space-between;align-items:center;gap:30px}.strategy-outcome>p:first-child{display:flex;align-items:baseline;gap:24px}.strategy-outcome p>span{font-size:14px;color:#c0cce0;white-space:nowrap}.strategy-outcome strong{font-size:27px;font-weight:600;line-height:1.5}.strategy-outcome>p:last-child{font-size:15px;line-height:1.8;color:#d0d8e6;display:flex;gap:18px;align-items:center;max-width:430px}.strategy-outcome svg{width:46px;flex-shrink:0;fill:none;stroke:#bda369;stroke-width:1.3;stroke-linecap:round;stroke-linejoin:round}.strategy-focus{display:flex;align-items:baseline;gap:12px;font-size:16px;line-height:1.9;color:#596b83;margin-top:21px}.strategy-focus>span{display:block;width:5px;height:5px;border-radius:50%;background:#b59555;flex-shrink:0}
.growth-cycle{margin-top:58px;padding:36px 34px 0;background:#f6f8fb url("assets/brand-water-lines.svg") center center/cover no-repeat;border:1px solid #e0e6ef;border-radius:24px;overflow:hidden}.cycle-heading{text-align:center}.cycle-heading .eyebrow{font-size:14px;font-weight:400;color:#7b6949;margin-bottom:12px}.cycle-heading h3{font-size:32px;line-height:1.45;color:var(--navy)}.infinity-diagram{position:relative;margin:12px auto 5px;max-width:1000px}.infinity-diagram img{width:100%;height:auto}.infinity-label{position:absolute;top:50%;transform:translate(-50%,-50%);text-align:center;white-space:nowrap;color:var(--navy)}.brand-label{left:30%}.customer-label{left:70%;color:#806338}.infinity-label>span{font-size:14px;color:#687a91;display:block;line-height:1.4}.customer-label>span{color:#8b7855}.infinity-label>strong{display:block;font-size:33px;line-height:1.5;margin-top:5px;font-weight:600;letter-spacing:-.025em}
.cycle-explainer{display:flex;align-items:flex-start;gap:15px;max-width:560px;margin:4px 0 24px auto;padding:0 0 0 14px}.cycle-symbol{font-size:34px;line-height:1;color:#927132;flex-shrink:0}.cycle-explainer strong{display:block;font-size:16px;font-weight:600;color:#6e5835;line-height:1.6}.cycle-explainer p>span{display:block;font-size:14px;color:#5c6e86;line-height:1.85;margin-top:6px}
.cycle-pillars{display:grid;grid-template-columns:1fr 1fr;gap:0;border-top:1px solid #dbe3ee}.cycle-pillars article{padding:30px 29px 34px 0}.cycle-pillars article+article{border-left:1px solid #dbe3ee;padding-left:31px;padding-right:0}.pillar-role{font-size:14px;color:#7c6b4d;line-height:1.6}.cycle-pillars h3{font-size:28px;line-height:1.5;color:var(--navy);margin-top:14px}.cycle-pillars h3+p{font-size:18px;color:#536277;line-height:1.95;margin-top:18px}.cycle-pillars ul{list-style:none;display:flex;gap:10px;margin-top:24px;flex-wrap:wrap}.cycle-pillars li{font-size:14px;border:1px solid #ccd7e6;border-radius:20px;padding:4px 13px;color:#445d80}.cycle-pillars .text-link{display:inline-flex;font-size:16px;margin-top:26px}

@media(max-width:1050px){.strategy-stages li{padding:27px 23px}.strategy-stages h3{font-size:25px}.strategy-outcome{gap:22px;padding-inline:23px}.strategy-outcome>p:first-child{display:block}.strategy-outcome p>span{display:block;margin-bottom:8px}.strategy-outcome strong{font-size:25px}.strategy-outcome>p:last-child{max-width:350px}.growth-cycle{padding-inline:28px}.cycle-pillars h3{font-size:26px}}
@media(max-width:760px){.cycle-explainer{gap:11px;margin:5px 0 24px;padding-left:0}.cycle-symbol{font-size:29px}.cycle-explainer strong{font-size:15px}.cycle-explainer p>span{font-size:13px}.strategy-intro h2{font-size:32px}.strategy-intro>.eyebrow{font-size:13px;margin-bottom:15px}.strategy-intro>p:last-child{font-size:17px;margin-top:20px}.strategy-path{margin-top:28px;border-radius:18px}.strategy-stages{grid-template-columns:1fr}.strategy-stages li{padding:27px 25px}.strategy-stages li+li{border-left:0;border-top:1px solid #dce3ed}.strategy-stages li+li:before{content:'↓';left:24px;top:-14px;font-size:20px}.strategy-stages .stage-role{font-size:13px;margin-bottom:15px}.strategy-stages h3{font-size:26px}.strategy-stages li>p:not(.stage-role){font-size:16px;margin-top:16px}.strategy-stages .text-link{font-size:15px;padding-top:19px}.strategy-outcome{display:block;padding:26px 25px}.strategy-outcome strong{font-size:26px}.strategy-outcome>p:last-child{font-size:14px;margin-top:18px;gap:14px;max-width:none}.strategy-outcome svg{width:37px}.strategy-focus{font-size:14px;margin-top:18px;gap:10px}.growth-cycle{margin-top:36px;padding:27px 23px 0;border-radius:19px}.cycle-heading .eyebrow{font-size:12px}.cycle-heading h3{font-size:25px}.infinity-diagram{margin:15px -19px 8px}.infinity-label>span{font-size:10px}.infinity-label>strong{font-size:20px;margin-top:3px}.cycle-pillars{grid-template-columns:1fr}.cycle-pillars article{padding:25px 0 28px}.cycle-pillars article+article{border-left:0;border-top:1px solid #dbe3ee;padding-left:0}.pillar-role{font-size:13px}.cycle-pillars h3{font-size:26px;margin-top:13px}.cycle-pillars h3+p{font-size:16px;margin-top:16px}.cycle-pillars ul{margin-top:21px}.cycle-pillars li{font-size:13px}.cycle-pillars .text-link{font-size:15px;margin-top:23px}}
@media(max-width:350px){.strategy-intro h2{font-size:29px}.strategy-stages li{padding-inline:22px}.strategy-stages li+li:before{left:21px}.strategy-outcome{padding-inline:22px}.growth-cycle{padding-inline:21px}.cycle-heading h3{font-size:23px}.infinity-diagram{margin-top:43px}.infinity-label{top:0;transform:translate(-50%,-100%)}.infinity-label>strong{font-size:18px;margin-top:0}.infinity-label>span{display:none}.cycle-pillars h3{font-size:24px}}